The authorities in Dubai are continuously thinking about how to expand and diversify their economy, and in times when real estate reigns supreme, digital culture will begin to have its space. In Dubai, a new project was presented, which will serve to attract digital content creators and will launch the headquarters The Creators HQ, which will receive a fund of 150 million dirhams (40.8 million dollars).
This presentation took place at the so-called “Billion Followers Summit,” where the emirate’s intention to attract more than ten thousand influencers from around the world with its innovations was expressed. This institution is designed to be a support framework that protects the professional trajectory of these types of digital professionals.
The benefits of Dubai for influencers worldwide
Beyond the creation of real estate developments and the expansion of oil, Dubai wants to become a place where talents from around the world find it a site to develop their ideas and products. Therefore, the presentation of The Creators HQ is one of the clear signs that the city does not want to cling to old dynamics and aims to help expand professionals worldwide.
In this institution, content creators will find advice for their UAE Golden Visa, support for relocation, and guidance for the creation and registration of companies. To further refine their experience, this project has already taken its first steps and achieved a partnership with Meta for the “Creators for Purpose” program, which will serve to encourage influencers to commit to producing quality content on platforms like Instagram or Facebook.
A space for content creators in Dubai
The location of The Creators HQ will offer a series of services such as training programs and events on the subject that will take place throughout the year. In this place, a content creator will be able to refine their skills in brand development, video production, the narrative of each story they want to tell, and how to analyze audience engagement, with sponsors and marketing and advertising strategies.
The formation of this place will not only attract influencers but also professionals in related areas such as creatives, podcasters, visual designers, advertising and marketing companies, media and music producers, animation studios, and companies related to fashion and lifestyle trends.
Dubai, a global hub for innovation and digital media
The bet of The Creators HQ not only involves attracting content developers from around the world but also all the agents involved in this world. In this way, Dubai aims to attract technology companies, including streaming services, gaming and esports, experts in virtual and augmented reality, and sectors linked to artificial intelligence. With this strategy, the city aims to establish itself as one of the most attractive destinations for a market that is constantly expanding and promises countless benefits.
This idea consists of gaining wide recognition and the aforementioned Content Creators Support Fund launched in 2024. The city’s policies are favorable for this type of investment, as the country offers the possibility of residency in the territory for more than five years thanks to the Golden Visa and other related actions. In this way, Dubai will continue to pave the way for future investments and aims to be the first to make a bet of this kind.
